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Law Practice Management: We Have Met the Enemy and He Is Us
Q: How is the “information overload” problem like America’s obesity epidemic? A: We know what needs to be done to address it, but we’re daunted by the seeming enormity of the task, and too few of us...
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Social Media for Law Firms: Ignite Internal Collaboration with Yammer
On last Friday’s #LegalChat on Twitter, the topic of using social media for internal collaboration came up. Several of us mentioned Yammer as a platform worth considering for large and multi-location...
View ArticleStraight Talk from General Counsels on How to Win Their Business
Far too much of corporate law practice marketing is predicated on what the firm wants potential clients to know, rather than what general counsels are actually looking for and how they conduct their...
View ArticleSocial Media for Law Firms: Free HubSpot Report Offers Trove of Valuable...
The best things in social media research are (frequently) free. That’s certainly the case with HubSpot’s new report “ The 2012 State of Inbound Marketing.” Highlights include: Survey results of 970+...
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Legal Marketing: What You’re Missing at SXSW 2012
Every spring the social media and entertainment industries converge on Austin, Texas for SXSW (shorthand for South by Southwest), one of the most frantically busy and buzz-worthy conferences of the...
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3 Law Firm Marketing Lessons from a Guy Who Makes Fiberglass Shower Pan Liners
I’m having a walk-in shower installed in my home, and getting a workshop in branding and word-of-mouth marketing in the process. When I began the project, I thought all I needed was a plumber and a...
View ArticleLaw Firm Website Redesign: Move Your Standalone Blog to Your Website
Judging from lunch and happy hour conversations at the LMA 2012 annual conference, we’re in for a wave of law firm website refreshes and redesigns. There was a lot of discussion about incorporating...
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Is Alternative Small Business Lending Ripe For Regulation (and Lawsuits)?
A blogger with alternative small business lending company Kabbage recently pitched me to write a post featuring her company. I’d heard of Kabbage before and had it in my “future topics” list, so I...
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TCPA Update: Great News for Plaintiff Attorneys (Not So Much for Telemarketers)
These days it REALLY sucks to be an autodialer telephone system vendor or a telemarketer that depends on one. On July 10, the Federal Communications Commission released the long-awaited Declaratory...
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The ABA Doesn’t Understand Free Market Economics
Facing a severe decline in demand for legal services among moderate-income Americans who don’t believe they can afford legal representation, two years ago the American Bar Association convened the...
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